Real Capital Markets Names Director of Marketing
Ryan Rauch brings extensive marketing experience to leading commercial real estate software company.
Real Capital Markets (RCM1.com), the leading commercial real estate disposition platform for property and note sales, has named Ryan Rauch as its Director of Marketing. With more than 15 years of commercial real estate and technology marketing experience at both consumer and business-to-business companies, ranging from small start-ups to large publicly-traded enterprises, Rauch joins Real Capital Markets (RCM) to lead its branding, lead generation, product marketing, and corporate communications efforts.
“In addition to his tremendous brand building experience, Ryan has an impressive track record of driving sales growth and market expansion for some of the world’s top real estate brands,” said RCM Co-Founder and Chief Executive Officer, Stephen Alter. “Ryan’s unique in that he possesses the rare combination of commercial real estate, marketing and software expertise, and we’re excited to leverage this triple-threat.”
Rauch was formerly the Vice President of Marketing at Grubb & Ellis, where he led global corporate marketing and branding for the firm’s investment management and commercial real estate services divisions. Prior to Grubb & Ellis, Rauch was Director of Marketing for Triple Net Properties; one of the nation’s most active buyers and sellers of commercial real estate, totaling approximately $10 billion in acquisitions and dispositions.
Rauch is joining RCM from his own marketing and branding consultancy firm, where he worked with small to mid-sized real estate and software companies to differentiate, cultivate and communicate their competitive advantages. Additionally, Rauch facilitated executive coaching programs designed to increase individual, team and company effectiveness and performance.
“I’m excited about the opportunity to help RCM take its online marketplace to the next level,” said Rauch. “With more than $1.4 trillion in asset sales executed on the platform to date, and the industry’s most complete qualified buyer database, the company’s in a unique position to advance its service provision in ways that adds tremendous value to its principals, exclusive listing brokers, mortgage bankers, and equity sources.”
About Real Capital Markets
Real Capital Markets (RCM1.com) is the dominant online Real Estate Platform with $1.4 Trillion in asset sales executed on the platform since 2000. Assets range from the GM Building to small unimproved land parcels. RCM maintains the industry’s largest and most complete database of qualified buyers with more than 42,000 active and participatory contacts.
Real Capital Markets was founded on the idea that greater qualified exposure and appropriate transparency of commercial real estate investment opportunities results in increased sale proceeds in shorter time frames. Founded in 1999, Real Capital Markets has become the leading commercial real estate disposition platform for property and note sales. We enable transaction professionals to market, manage and track assets throughout the entire real estate life cycle with increased speed, efficiency, transparency and security.
Real Capital Markets provides principals, exclusive listing brokers, mortgage bankers, and equity sources the most productive and cost effective way to acquire, dispose, finance and capitalize real estate.